social media week london

Social Media Week London

Social media week has descended upon London with what must be well over 100 events.

Earlier today I attended an enjoyable and insightful presentation from Facebook’s Ed Couchman, who shared some useful stats on how brands can build engagement by targeting specific audience segments on the right device at the right time.

Tomorrow (Tuesday the 24th) I’ll be participating in a panel discussion on the Future of Community, hosted by The Social Partners. I haven’t sorted out the rest of my schedule for the week yet, but will probably attend a few events each day at the Social Media Week HQ in Covent Garden – drop me a line if you’re going to be around.