video: ben edwards reveals the economists social media plans

Ben Edwards, publisher of the Economist, has just finished a presentation in which he revealed some of the Economist’s social media plans. The most interesting aspect of social media for the Economist, according to Edwards, is the reader to reader interactivity – but they must find a way to do this without having to hire dozens of moderators, instead putting some of the policing into the hands of the users themselves. This 10 minute video (6mb download) was shot on my Nokia N70:

Benedwardsvideo

Download Ben Edwards Video (6mb mp4)

[Website forBlogs and Social Media Forum 2, London, 05 June 2007.]

One Comment

Comments are closed.