In January 2015, I walked out the door of the global “integrated communications and marketing” agency where I’d held a well paid senior position and into the unknown. I’d long wanted to establish my own collective – a loosely knit… Continue Reading
Would your brand be sad if suddenly, without warning, a meteor came crashing down out of the sky, wiping out all of it’s fans and followers? It’s an interesting way, I think, to begin challenging the assumption that having fans… Continue Reading
A few weeks ago, I left big agency life to do my own thing. It’s taken a smidgen over 40 years, but I think I’ve finally figured out what I want to do when I grow up: I want to… Continue Reading