introducing my new thing
A few weeks ago, I left big agency life to do my own thing. It’s taken a smidgen over 40 years, but I think I’ve finally figured out what I want to do when I grow up: I want to… Continue Reading
collaboration
social business & big data: keys to the strategic positioning of PR?
The Public Relations industry has long argued for a place at the top table. We’ve been held back in this ambition by the perception that we become useful only at the tail end of the corporate value chain and by… Continue Reading